We chose everyday people and common business tools in a classic
corporate blue layout to characterize Charles Schwab's way of doing
business-making the world of high finance accessible to the common
person. Every page says organized, professional and straightforward.
From babies to boomers, this report celebrates health. We highlight
USANA's vision of lifelong nutrition by showing actual customers
moving through life's stages- active, healthy and prosperous.
Typography, illustration and photography energize each page.
The 1998 Report highlights, vision, goals and results of this
San Francisco public agency. Designed with deliberate simplicity,
it is upbeat, uplifting and shows a city prospering with its own
Private Industry Council (PIC) partners with people. They change lives
through creative collaborations and effective employer involvement.
Professional, informative and human, their story is told through candid
photography enriched with earth tones.
In this report, the Communications Revolution comes alive with
interviews and strategies defining a synthesis. From cover to cover,
arching lines and colors characterize the new industry momentum:
unstoppable technology reaching forward to meet and define
The total is greater than the sum of its parts. When these high-tech
giants collaborated, they needed an annual report that showed their
unlimited potential. We used an abstract design to illustrate their
theme of Think, Build, Operate: a palette of indigo and fiery orange
implies hot, new insight.
This enormous partnership required a unique framework to reiterate
their theme: Think, Build, Operate. The continuum of abstract shapes
carries their theme forward. The icons remain solid, changing trajectory
to show solutions; their paths are open and evolving against a